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  • Don’t Rely on Anecdotal Evidence to Prove Your Point
    Written by Ben Parr Comments
    Last Updated:: February 1, 2010

    The definition of Anecdotal Evidence, via Wikipedia:

    (2) Evidence, which may itself be true and verifiable, used to deduce a conclusion which does not follow from it, usually by generalizing from an insufficient amount of evidence. For example “my grandfather smoked like a chimney and died healthy in a car crash at the age of 99″ does not disprove the proposition that “smoking markedly increases the probability of cancer and heart disease at a relatively early age”. In this case, the evidence may itself be true, but does not warrant the conclusion.

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  • Introducing: The BenParr.com iPhone App!
    Written by Ben Parr Comments
    Last Updated:: January 21, 2010

    A few days ago, I wrote on Mashable about a new service called iSites, which lets you create your own, self-branded iPhone and Android app. For $25, you can have your blog, Twitter, and social feeds wrapped up into mobile form.

    As part of the write-up, iSites was kind enough to help me build my very own iPhone app

    I am excited and proud to announce the release of the Ben Parr iPhone App [iTunes], now available in the iTunes store!
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  • Why I Don’t Make New Year’s Resolutions
    Written by Ben Parr Comments
    Last Updated:: December 27, 2009


    Making a New Year’s Resolution is admirable: it’s an indication that you strive for self-improvement. It’s noble to want to be more charitable, to become physically fit, to quit smoking, or to make one of thousands of different changes that can make you happier and stronger.
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  • Thanksgiving Appearance on CNN
    Written by Ben Parr Comments
    Last Updated:: December 8, 2009

    I appeared on CNN Thanksgiving morning with CNN’s Josh Levs to give some quick pointers on how to manage your Facebook privacy settings. Facebook privacy made headlines again when a woman lost her health benefits due to Facebook.

    For details about my appearance on CNN, you can check out our Mashable article about it.

  • Mentorship and Your Startup
    Written by Ben Parr Comments
    Last Updated:: November 22, 2009

    It shouldn’t surprise you that the vast majority of the world’s most successful businesses and entrepreneurs didn’t do it alone. Apple’s Steve Jobs had co-founder Steve Wozniak, Microsoft’s Bill Gates had co-founder Paul Allen, and Google was built by two men, Larry Page and Sergey Brin. And any successful startup needs a driven, flexible, intelligent, and passionate team.

    What some entrepreneurs overlook though is the importance of mentorship. It’s not just about having a board of advisers, but building honest and long-lasting relationships, long before you start your own company. It’s about realizing that a good adviser is delighted to help when you give him or her a call. It’s also about realizing that, for the most part, you don’t know what the hell you’re doing.
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  • There’s Only One Metric of Success in Business: PROFIT
    Written by Ben Parr Comments
    Last Updated:: September 2, 2009

    Watch the first two minutes of this speech I gave at Northwestern (I’ve tagged the part of the video where I talk about it), and you’ll see how I picked the title of this article:


    Jason Fried of 37Signals has once again brought down the reality check hammer, about something I keep harping about: profit.

    Here’s some business 101:

    Revenue – Cost = Profit.

    It’s not Venture Capital + Growth = Profit, or Pageviews + Buzz = Profit. Yet in web entrepreneurship, this simple equation doesn’t always click. So Jason Fried wrote about it after an NYT article that’s more than ironic. My favorite paragraph from his article:

    “If there was an airline that flew more passengers than anyone else, but lost money on each one, would we call it a success? If there was a restaurant that served more people than anyone else, but lost money on each meal served, would we call it a success? If there was a store that sold more product than anyone else, but took a loss on each one, would we call it a success? Would the business press hold these companies up as business model successes? Would anyone? Interesting, maybe. Promising, sure. But successful? Then what the hell is going on with the coverage of our industry?”

    No business is a success until it has a profit. Twitter is a success as a platform, but certainly not as a business. If it can’t prove its viability, it will die just like any other high-profile business.

    Tech enetrepreneurs: do yourself a favor and read the entire article, and then watch David Heinemeier Hansson’s Startup School 08 talk, which really shows you why you should care about revenue:


  • Top 7 Reasons to Donate to the Summer of Social Good
    Written by Ben Parr Comments
    Last Updated:: August 26, 2009


    This summer, Mashable (where I am editor) has been part of a major charity drive: The Summer of Social Good. It’s been a huge initiative on our part to use the power of social media and social networks to do some good for the world. The money raised will go to four charities:

    - Livestrong
    - Oxfam America
    - The Humane Society
    - World Wildlife Foundation

    So far, the Summer of Social Good has raised over $30,000, In two days, the closing event and conference will take place and the Summer of Social Good will end.

    That’s why I am going to make the case for donating by this Friday, August 28th. I could list a million reasons why you should donate – and you can come up with a million more – but these seven reasons really call out to me, and I hope they call out to you. Please donate to the summer of social good.




    1. Because We Have an Obligation to the World



    We’ve taken so much from this world, it only seems natural that we’re obligated to give back to help it. There are millions of people that aren’t even fortunate enough to have a hot dinner, not to mention a computer and an Internet connection. If we don’t take care of each other and the planet we live on, we’re in for serious trouble.


    2. Because It’s So Easy to Do


    The web’s made it easier than ever to give back. PayPal, electronic banking, and social apps (i.e. Causes). Or, in the case of the Summer of Social Good, widgets:

    Yes, all you have to do is click “donate now.” I will give you a strong thumbs-up (or a mini-party) if you do.


    3. Because You’d Be Donating to Four Great Charities That Create Major Social Change


    If you have never heard of LiveStrong, the Humane Society, Oxfam America, or the World Wildlife Foundation, here’s your quick charitable education. Each cause is beyond worthy of your support:

    1. Livestrong: More than 12 million worldwide are diagnosed w/ cancer and 8mil will die from the disease each year. We will end the stigma of cancer and turn cancer victims into cancer survivors, build an international grassroots movement, take cancer from isolation to collaboration and ,together with world leaders, will transform cancer from obscurity to a global priority.

    2. Humane Society: Established in 1954, The HSUS seeks a humane and sustainable world for all animals—a world that will also benefit people. We are America’s mainstream force against cruelty, exploitation and neglect, as well as the most trusted voice extolling the human-animal bond. Our mission statement: Celebrating Animals, Confronting Cruelty.

    3. Oxfam America: One in six people worldwide now suffers from chronic hunger. More than 2.5 billion people live in poverty, struggling to survive on less than $2 a day—and the numbers are growing. But we at Oxfam believe that it doesn’t have to be this way. If we work together, we can turn the numbers in the other direction. Along with individuals and local groups in over 100 countries, we save lives, help people overcome poverty, and fight for social justice.

    4. WWF: Our environment and earth’s future is in great danger. It is estimated that, over 75% of the world’s marine stocks are currently over fished, we lose 36 football fields of rainforest on the earth every minute and we will possibly lose up to 10,000 species this year. NOW is the time for action. WWF needs your help to strengthen global awareness of these issues and ensure that the best possible solutions are implemented for a sustainable future.

    You’re saving the world by helping these charities. Period.


    4. Because You’re Proving Social Media Can Change the World


    Ever hear someone dismiss Facebook or Twitter as dumb wastes of time? This is your chance to prove them wrong.

    The Social Media Smackdown and Twestival have been great demonstrations of the power of social media in changing the world. If you haven’t had the chance to show the world that social media really is a driving force in our society with these charities, then now’s your chance with a donation to the Summer of Social Good.


    5. Because You Don’t Have to Even Donate Money to Help


    Wait, what?! Isn’t the Summer of Social Good a charity drive? Yes, yes it is, but that does not mean you can’t help these great charities via social media in other ways. In fact, my colleague Sharon Feder highlighted 5 great ways to help the Summer of Social Good. I’m going to summarize the first four right now:

    1. Donate.

    2. Retweet: Ford Motors is donating $1.50 for each retweet of Top 10 YouTube Videos for Social Good and $2.00 for each retweet of HOW TO: Support Social Good on Your Blog. 30 seconds and you’ll have helped donate $3.50 to charity.

    3. Watch a Video: Ford is once again displaying its generosity by donating $1 for every video view of the Ford Fiesta Movement video. Watch a video, save the planet.

    4. Attend the Summer of Social Good Conference This Friday.


    6. Because You Can Help Us Understand The Web’s Impact on Charitable Giving


    Social media and charitable giving have been uncharted waters, and we’ve learned a lot from running this campaign. However, your input, thoughts, and donations on the Social Good survey will help improve charitable giving on the web for years to come.


    7. Because We Need You






    I hope you will support me and the Mashable team in our efforts to change the world for the better. I cannot even begin to explain my passion for making this world better. I hope you have a similar passion, no matter how you choose to make your mark.