Ben Parr.com – Practical and Entrepreneurial Musings RSS
  • Business Cards 2.0 – The Pros and Cons of a Customized Card
    Written by Ben Parr Comments
    Last Updated:: September 18, 2008

    I’m sorry I am not able to give you a far more exciting update today. My next post will be about my upcoming Facebook Reconnection Experiment, so I hope you watch out for that article.

    In the meantime, I want to talk about Business Cards once again. I talked about Business Cards in a previous article, especially about how a person looking at your card for an extra half second or talking about it with friends will go a long way towards people remembering you.

    My cards, as a rule, are unique per person and are memorable. I’ve been on a “fortune cookie” theme recently, writing a different fortune per card, my favorite being “He who throws dirt loses ground.”

    Here is version 2.0 of my fortune cookie business card (front and back):





    The Pros:

    • Unique card for every person
    • Great for impression the ladies
    • Professional designed. Sort of – A wonderful woman took pity on my horrendous design and gave it a makeover. If you like her work, I’m glad to hand out her contact info.
    • Inexpensive
    • Everything is very clear on my card



    The Cons:

    • Tinted and unflattering picture of myself – my new Facebook photo is far better. Pick the right picture, and don’t do it in a rush like I did.
    • Needs my name on the front and the back
    • Takes too much time to write in fortunes – no business card is worth that much
    • TechThrill is being delayed while I finish other projects – I don’t need it so prominently on my card
    • No Twitter contact info

    I’ve learned from this card and will use that to build my next card. Business Card 3.0 will be a completely different design – I have an idea in my head, but I will wait until I am done with these before thinking of a new design.

    Remember, your business card needs to stand out if it’s going to be useful in any way.

Who am I?

I am a technology journalist, web entrepreneur, science fiction author, and aspiring world changer. Currently, I am the Co-Editor of Mashable, the world’s largest blog focused on social media news and web technology. I also have a startup and a novel in the pipeline.
Ben on Twitter
Friend Me!